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MTV Staying Alive Initiative

An HIV/AIDS awareness and prevention charity spearheaded by MTV Networks International, providing grants to youth-led organisations around the world that are working to raise awareness about HIV/AIDS in their communities.

Courtesy of Staying Alive Initiative

The impact

Sara Piot on the impact of the MTV Staying Alive Initiative

We’ve been very pleased with the direct and indirect impact of this programme thus far. For example, what we saw after the first-year courses was not only did participants gain confidence and grow their skill sets, but they formed lasting networks that continue to enhance the organised youth response to HIV and AIDS throughout the world.

Key Facts

Project name: 
Staying Alive Initiative, Capacity Building Programme

Run by:
Staying Alive Foundation

Region:
International

Population:
Youth (with a target age range of
15-27)

Challenges:
Heightened risk due to emotional changes experienced by this age group; stigma and discrimination; limited global investment in youth-led responses to HIV; limited opportunities for youth to contribute directly to national and international HIV strategy

Activities:
Residential training programmes,
e-training courses and grantee exchanges for youth-led organisations